Tech experience

Augmented Games

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Turn engagement into brand love with augmented games

Augmented Games are multi sensory activations, perfect for creating customer engagement, around your brand and campaign.

The power of games is a proven way to educate and create understanding through involvement and an even better tool to invoke entertaining attention with a purpose.

Let’s deliver your message through play!

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+80.000

games played this year

% of consumers are more likely to buy from a brand they play with

Ready to Wow your Clients?

Getting that creative itch? Ready to start sparking some bold ideas and engaging with your audience in new ways? Let’s connect and turn that brief into an extraordinary and impactfull experience. We got you!

Everybody plays

From sports to board- and computer games, play is a big part of everyday life. Sparking happiness, reflection and competition in social settings.

Augmented Games use this, to create highly engaging brand moments: immersive game settings where people can connect with brands through meaningful experiences.

Best use

Made for brand activation

Customized to Brand

We always set our clients at the center of the experience.

From adapted white-label solutions to uniquely developed games, it’s all about purpose linked to storytelling - creating Augmented Game experiences that deliver and anchor the message through play.

For body and mind

Augmented Games are a unique way to engage customers both physically and intellectually with the brand.

It's all about letting audiences learn through engagement - in both mind and body. We involve emotions and spark brand love.

Endless Tech

We use tech to set the perfect scene for your brand.

From motion tracking and gesture controls to screen based, we develop Augmented Game experiences for any setting and purpose. At Playground, the meaningful experience always comes first.

Play everywhere

Augmented Games are used across locations to connect brands and audiences.

We do learning games at trade fairs, brand games for activations, in-store games for kids and families and many more. Augmented Games can fit almost anywhere. Really. Slide us the strictest (or most boring) product or audience, and we´ll show you the power of Augmented Games.

Proof of Performance

Brand Experiences With Augmented Games

Dentsu + Wolt

Wolt Challenge

Bike-centric recruitment game created around Wolt´s core offering; delivering high quality food on time to customers by bike.

Hero Agency + Pepsi

Pepsi Store Goalie

Motion-tracking game created around Pepsi points and winnings in a pop-up merch store.

itm8

Cyber Attack

Educational game about cybersecurity, where players protect their company server from cyber attacks using the Itm8 solutions.

Agenda Group + Norlys

Norlys Pong

Multiplayer game where kids could battle their parents in an epic game of Pong.

We are here for you

Create your own Tech Experience

Consider us your creative side-kick, neatly sitting in the sidecar to your vehicle. You set the direction, we help make it a memorable ride. From start to finish. For stakeholders and audiences. While you have the hands on the steering wheel, we have the hands free to realize your creative dreams – making you the (race)star, you deserve to be.