About us

MAKING PLAY SERIOUS BUSINESS

At Playground, briefs don’t just get answered. They get supercharged into bold tech activations that spark curiosity, engagement, and lasting brand value. Or, as we like to say: sprinkled with a touch of Playground magic.

We are a Tech + Experience Studio where creativity and engineering live under one roof. We help turn bold ideas into reality. From sketching the concept, building the experience, to bringing the activation to life — always delivering experiences that blend engagement with the magic of real-life playfulness.

We believe in the power of play and treat every project like a playground. For us, success isn’t measured in props or pixels, but in the engagement, memories, and the loyalty we help create. We are Playground. Making Play — Serious Business™
We believe in the power of play and treat every project like a playground. For us, success isn’t measured in props or pixels, but in the engagement, memories, and the loyalty we help create. We are Playground. Making Play — Serious Business™
Did you know?

We are a team of MAGINEERS

Our role is to ..

.. be your creative playmates. Your go-to partner when ambitious ideas need to come alive. Think of us as the turbo in your engine or the trusted sidekick in your sidecar - leaning into the turns, handing out high-fives, and making the ride happen and more fun for everyone. You set the direction, and we’ll help amplify the idea and see it cross the finish line in style.

We turn bold ideas into extraordinary tech-driven activations

Engaging customers in new ways and delivering measurable impact for your business.

By blending creativity, technology, and experience with your ambition, we spark fresh ways of engaging audiences — creating experiences that inspire in the moment and build loyalty over time.


Contact

Hi There

We are here for you.

How can we help you?

We are always ready to spark new ideas and create top-class tech experiences. And we love briefs, so don’t hesitate to get in touch. Scroll down and find your new best playmates below.

Morten Rye Fryland
Partner
+45 20973236

Say HI to
The Team

Don’t be a stranger
Partner
Morten Rye Fryland
morten@playground.dk+45 20973236
Sales
Kristian Hagen Helligsøe
kristian@playground.dk+45 71749656
Project Manager
Katrine Damsgaard
katrine@playground.dk+45 60145990
Developer + Partner
Esben Lykke Olsen
esben@playground.dk
Art Director
Cecilie Baslund
cecilie@playground.dk
Concept and Project Developer
Ane Kathrine Jakobsen
ak@playground.dk
Interaction Designer
Peter Rasmussen
peter@playground.dk
Event Assistant
Anders Høi Jensen
anders@playground.dk
Experience Designer
Tobias Dahl Nielsen
tobias@playground.dk
Creative Maker
Daniel Østergaard
daniel@playground.dk